Ericsson IPX is a non-branded service that provides mobile billing and connectivity for content via SMS, MMS, WEB and WAP, through one single interface. Content providers outside the operators' domain (off-portal) account for an increasing amount of the multimedia content offered to the operators' subscribers.
Ericsson IPX provides a simple, secure and reliable way for all the players in the mobile content industry to get paid for content consumed by mobile phone users. Ericsson IPX facilitates this technically and contractually complicated but necessary process.
Ericsson IPX operates as a global broker between operators and content companies, concentrating on providing connectivity and payment mediation. IPX focuses on mobile premium and non-premium con¬nectivity via SMS, MMS, web and WAP. And can also provide content providers with a bulk messaging service that covers the entire world, enabling Entertainment, Mobile Marketing and Enterprise applications.
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